Job Description
The Sales and Marketing Officer will be responsible for driving sales growth and managing marketing strategies that promote the company’s products or services. The role will involve both creating and executing sales plans while overseeing the development of marketing initiatives that increase brand visibility, drive customer acquisition, and build customer loyalty.
Job Responsibilities:
- Develop and implement effective sales strategies to achieve company goals.
- Manage and execute marketing campaigns to increase brand awareness and drive sales.
- Conduct market research to identify new opportunities and customer preferences.
- Collaborate with the sales team to improve customer engagement and retention.
- Build and maintain strong relationships with clients and potential customers.
- Prepare regular sales reports and track performance against targets.
- Monitor and analyze market trends, competitors, and customer needs to adjust strategies.
- Assist in planning and coordinating promotional events and product launches.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 1 year of experience in sales and marketing.
- Strong communication, negotiation, and presentation skills.